IPIM to subsidise MICE events “more accurately”

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Macao Trade and Investment Promotion Institute (IPIM) will co-ordinate all tasks with regard to promoting the Meetings, Incentives, Conference, and Exhibitions (MICE) industry starting next year. Irene Lau Kuan Va, Deputy President of the Administrative Committee of IPIM, said the total subsidy amount will remain stable next year but made in a more “accurate manner”, local media TDM reported. Attending local Chinese radio talk show TDM Forum yesterday morning, Ms. Lau said the transfer of the work on MICE from other government departments to IPIM would be made “seamlessly”. She added that IPIM is aware of the difficulties the sector is encountering and is studying relevant measures to be adjusted in accordance with the actual situation in order to help the local MICE industry grow healthily. “We will focus on some programmes with potential, that would have a positive impact on promoting Macau’s economy and, most importantly, helps with the development of local small and medium-sized enterprises (SMEs),” said Ms. Lau. “We will reduce the subsidies to those events with irregularities or flaws, or stop subsidising them at all.” Starting from January next year, IPIM will take over the work of subsidising MICE industry schemes which used to fall under the scope of Macau Government Tourist Office (MGTO) and Macau Economic Services (DSE). The move is a bid to integrate MICE resources, improve services and enhance work efficiency, the government recently announced. Ms. Lau said IPIM would better co-ordinate the agenda of MICE events in town as according to international conventions MICE events of the same nature should not be held within the same day or same week, otherwise it would be a ‘loss’ for visitors, exhibitors and organisers. She added that visitors to local MICE events had decreased but on a small scale, although the professionalism of the events has been enhanced and the authorities aim to help with local events to have more expertise and focus.

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