Playing the Trump card in Macau?


A company managing trademarks linked to the President of the United States, Donald Trump, has filed a series of registration requests in the Macau SAR under the brand name ‘Trump’, an announcement in the Official Gazette showed yesterday.
Particularly noteworthy in the series of trademark applications requested is the one for ‘gambling and casino services and casino facilities.’
In all, the four trademark approvals sought under the name ‘Trump’ were filed on June 7, 2017 by DTTM Operations LLC, a Delaware-based company that Donald Trump set up in January 2016 to manage his trademarks, according to Mother Jones newspaper.
In accordance with the Macao Industrial Property Code, a two-month period follows for filing a complaint after a trademark application request is published in the Official Gazette.
The ‘Trump’ trademarks now pending approval in Macau cover a large array of business sectors.
In addition to casino services, they range from residential and commercial real estate management, financing, and development and construction, to hotel services, food and beverages, and conference and function facilities.
Trump Tower and Trump International Hotel and Tower were two other brands applied for in the name of Donald J. Trump for trademark registration in Macau in 2006 and 2008, according to Newsweek publication.
Last March, China granted preliminary approval for 38 new Trump trademarks, opening the way for the U.S. President and his family to potentially develop a host of branded businesses ranging from insurance to hotels and golf clubs, Insurance Business America reported.